FinTrack — Personal Finance App
Redesigned the onboarding and budgeting flow of a B2C fintech product. Reduced drop-off rate and clarified the value proposition.
Redesigned the onboarding and budgeting flow of a B2C fintech product. Reduced drop-off rate and clarified the value proposition.
End-to-end design of a data visualization platform for enterprise clients. Built design system from scratch.
Streamlined a multi-step checkout experience for a mid-size e-commerce store. Identified friction points through user interviews.
Built a scalable design system for a product team of 12. Covered tokens, components, documentation and handoff flows.
| Area | Skills | Tools | Level |
|---|---|---|---|
| UX Design | User research, journey mapping, information architecture, usability testing, wireframing | Figma, Maze, Hotjar, Notion | |
| UI Design | Visual design, design systems, responsive layouts, micro-interactions, accessibility | Figma, Framer, Zeplin, Storybook | |
| Product Thinking | Problem framing, jobs-to-be-done, OKRs, prioritization, stakeholder alignment | Miro, FigJam, Linear, Jira | |
| Prototyping | Interactive prototypes, motion design, user flows, design handoff | Figma, Framer, Principle, Lottie | |
| Front-end basics | HTML, CSS, basic JavaScript — enough to speak dev fluently | VS Code, Chrome DevTools, Git |
My process is rooted in understanding people — their goals, frustrations, and mental models. Watch a short walkthrough of how I approach a design challenge from discovery to delivery.
Case study walkthrough · FinTrack onboarding redesign
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